Optmyzr vs Wordstream ???? Which one ConfusedÂ
If you are into online marketing, you are fully aware of the features and functionalities offered by the Google Ads for the best SEO performance and financial well-being of your business. From that perspective, it is utterly important to find a solution for the optimization of your Google Ads. We will today compare two of the best tools in this arena and analyze their features with respect to bringing your business to a better performance stage.
Optmyzr vs Wordstream Advisors – Which One Should You Go For?
With respect to the online reporting tools, we cannot undermine the importance attached to the optimization tools that tend to help you automate the repetitive tasks so that you will stay in a better position in terms of your Google Ads or Bing Ads.
Wordstream and Optmyzr have been the two capable systems that have brought a new dimension to the concept of optimization of your ads. Which one among them will we suggest you to opt for? Well, let us go through a comparative analysis to understand the best and not so best features of both the tools in a finer detail.
The Overview
Optmyzr is a complete solution package for all your needs in AdWords optimization. It offers you the options for optimizing and scripting the AdWords. You also have access to a few powerful analytics and reporting tools for all your needs.
Wordstream or Wordstream Advisor is one of the best online marketing suites. It makes your online advertising task a breeze. The ultimate goal of the tool is to make your paid search an easy affair. You will fast forward your tasks and create, optimize, manage and measure your high-performance PPC campaigns with ease.
Customisable Reports
Wordstream offers you a formidable reporting option for all your needs in assessing your account health. The reporting tool is quite user-friendly and workable. But, there is a limit to which you can customize the reports.
Optmyzr, on the other hand, can be easily modified to suit almost all your needs. The report templates available on the tool can be one of the best meant for you. In addition, Optmyzr also lets you automate your reports so that you can save enough time.
Ad Creation
You can create your ads with a few simple steps right away with Optmyzr. The A/B Split Testing is an option that will indeed bring the best for creating the most successful ads with the tool. It can calculate and work with the criteria like conversion Rates, Clickthrough Rates or Conversions / Impressions. It can also help you remove nonperforming ads.
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Best Insights
Wordstream yet again falls short of the capability here in comparison to Optmyzr. It will let you find your quality score, but will not give you an input into what and which keywords you need to improve upon. The Quality Score tracker on the Optmyzr tool is quite advanced with a host of reporting options included. It will provide you an insight into which keywords need attention. You will also get an insight into the areas that will need attention.
Other Areas of Interest and the best way to show the comparison
Optmyzr Vs WordStream Comparison in Table
Let us check out the major features of both the tools in a tabulated format for a better understanding.
| Features / Particulars | Optmyzr | Wordstream |
| Supported Platforms | Web portal | Web Portal and iOS |
| Client Types focus | Freelancer, medium businesses and large enterprises | Freelancers, small businesses and mid-size businesses |
| Support Channels | Online, video tutorials, and knowledge base | Online, video tutorials and knowledge base, phone support |
| Integration of third-party apps | Facebook, Google AdWords, Google Analytics | Facebook, Google Adwords, |
| Certification Issues | HTTPS and Data Backup | HTTP support |
In essence, Optmyzr offers you excellent functionality when compared to the other options including Wordstream. The user-friendly interface and the excellent dashboard are what would essentially make it a great choice for all your needs of managing your PPC marketing requirements.
The Concluding Thoughts
Well, presented above are a few special features that we compared each of these two different tools. We found the service provided by Optmyzr an excellent one in every respect. We assume even you would understand the supremacy that the tool excels in given the above comparative inputs.
And yes, what we have presented here is just part of what Optmyzr is capable of offering you. Sign up for a service with them and you will definitely understand the difference for yourself.
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